AWIR: Launching a New Product/Service is Tough

Today on Live with Bottleneck, we talk about the struggles that come with launching a new product and service. Coming from a recent launch, Jaime Jay and his wife Sara give us a closer look on the new and improved Bottleneck Distant Assistants (BNDA) and how it can help grow and improve organizations and maximize business leader’s time in their respective industries.

The World’s First

Sara and Jamie briefly discuss exciting updates and brand new updates on BNDA’s website. They even let us in on how you can use their services to find someone, long-term, who will perfectly fit into your organization. 

“We are the world’s first dedicated distant assistant company. We can tell you a lot more about how we can help you, not only grow your organization, but build it, scale it, and leverage the time that you have as a business leader. ” – Jamie Jay

Market Vertical

Sara and Jaime answer a few questions from the live audience about how Bottleneck supports the market verticals. They share the five different avatars they have identified and how this has helped them hone their messaging. They mention how they relate to their audience based on their different backgrounds.

“It really is a challenge to identify and figure out who you’re talking to. So we have to make sure that when we’re writing or when we’re doing any kind of content like this, we’re specifically addressing somebody or someone” – Jamie Jay

Dedicated Distant Assistants

Sara and Jaime dig deeper into their specialization in personal assistance. They share with us how a D.A. can help with administrative tasks based on your business needs. A D.A can handle everything from outbound calls, setting appointments, and even logistics.

“You’re taking all of the non-essential high-level activity administrative practices and you’re delegating that to someone from a base position.” – Jamie Jay

To know more about the struggles of launching new products and services, watch this episode. 


Jaime and Sara run a business that helps business owners alleviate the mundane details of their daily lives that free them up to do their best work. The company is called Bottleneck Virtual Assistants. Jaime and Sara are a married couple who enjoys spending time together playing hockey, boating, spending time with family and friends, and traveling. They also love their dog, Nikita. 

Sara and Jaime went out on their back porch on this beautiful sunny day in Springfield, MO. From their back deck, they talk about all the workflows they are putting in place, building a great culture within their organization from a distant relationship – or remote-based environment. They discuss the challenges, but they also enjoy the successes. 

They have recently launched the ‘ALL NEW BOTTLENECK’ in a brand new category called ‘DEDICATED DISTANT ASSISTANTS’. Bottleneck Virtual Assistants is the world’s first Dedicated Distant Assistant company. 

If you have any questions, send them to me at Hope to see you on the Livestream!! 

Connect with Bottleneck!

Web: Bottleneck.Online

Instagram: @bottleneckdistantassistants

Twitter: @bottleneckDA 

FB: fb/bottleneckdistantassistants 

Jaime on LinkedIn: in/JaimeJay 

Bottleneck LinkedIn: in/company/bottleneckdistantassitants 

About Bottleneck Distant Assistants

Bottleneck Distant Assistants identifies, cultivates, and hires Dedicated Distant Assistants from the Philippines. We appreciate the unique Filipino culture that is in line with our core beliefs and integrated into our own company culture. Our Distant Assistants also share the same love for supporting business growth worldwide. Our Value Proposition: Helping our clients stop doing so many daily tasks to they are able to do their best work! There is not a better feeling than to have one of our clients let us know how much they appreciate the service we provide because of the impact it has made in their business and more important, in their personal lives.