YOUR’RE IN.

Welcome to MCC26.

Your purchase is confirmed. Check your email for your receipt and next steps.

What You Just Locked In

Here’s what happens next:

  • You will receive a confirmation email with event details and reminders.
  • If you purchased Intensive + Creator Pass, you have access to the Category Design Intensive and Military Creator Con (April 17–19).
  • If you purchased Category Design Intensive Access, you are confirmed for the Intensive on April 16.

    Category Design Intensive

    • Registration: 8:00 AM CST
    • Session: 9:00 AM to 4:00 PM CST
    • Date: April 16, 2026
    • Location: Arlington Hilton (Arlington, TX)

    Book Your Hotel

    The event organizers negotiated discount rates at the Arlington Hilton.

    Find us off I-30/Route 360, five minutes from Six Flags Over Texas. The hotel is about two miles from Choctaw Stadium, Globe Life Field, and AT&T Stadium. DFW International Airport is about a 15-minute drive. You’ll also have modern accommodations plus access to a 24-hour fitness center and outdoor pool.

    Book Your Room

    HOW TO PREPARE

    Bring these so you get maximum value:

    Comfortable clothes
    (layers are smart)

    Laptop + charger

    Something to take notes with

    A mindset to build,
    not just listen

    This is a working room. You will leave with clarity you can use.

    What You’ll Walk Away With
    (The Good Stuff)

    At the Category Design Intensive, you will learn:

    • What category design is and why it matters
    • How to create your own category instead of competing in someone else’s
    • How to Name it, Frame it, and Claim it
    • How to identify your Provocative Point of View
    • What a Lightning Strike is and how to use it to tell the world what you are building

    Every Intensive attendee receives a packet you can keep to guide you through the framework and the work.

    NEED ANYTHING?

    If you have questions, reply to your confirmation email and our team will take care of you.

    I’m honored you’re joining us. See you in Arlington.

    Jaime Jay

    Back to Event Info

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