CATEGORY DESIGN INTENSIVE

VETERAN SCHOLARSHIP

Honoring Service. Inspiring Leadership.

Building the Future.

One US Veteran Will Receive a Full Scholarship to Attend the Category Design Intensive and the Entire 2026 military Creator Con Event

About the Scholarship

The Category Design Intensive Veteran Scholarship is our way of saying thank you to those who have served this country — and who are now ready to serve again through entrepreneurship and leadership. Veterans make extraordinary business owners. The discipline, teamwork, and courage forged in service are the same qualities that create legendary category designers.

That’s why Christopher Lochhead and Jaime Jay are awarding one full scholarship that includes:

  • A free Category Design Intensive Access Ticket (April 16, 2026)
  • A free Creator Pass Ticket to Military Creator Con 2026 (April 17–19, 2026)

The winning veteran will receive full access to both events — learning how to design their own business category and joining the entire Military Creator Con community for a weekend of inspiration, networking, and creative growth.

Who Can Apply

This scholarship is open only to verified veterans of the United States Armed Forces who are ready to take the next step as business owners or founders.
Applicants must meet all of the following criteria:

Must be a veteran of the United States Armed Forces (Army, Navy, Air Force, Marines, Coast Guard, or Space Force)

Must own a business or be in the process of launching one

Must be willing to share their story of service, purpose, and entrepreneurship

Must upload a copy of their DD-214 as proof of military service

Your story and proof of service are required for eligibility. Any incomplete applications will not be considered.

Event Access & Pricing

Seats are limited to 60.

Category Design Intensive Access

(April 16, 2026)
  • All-day access to the Category Design Intensive
  • Personal access to Christopher Lochhead and Jaime Jay
  • The official Category Design Intensive Playbook, featuring:
  • The Category Design Process
  • The Provocative Point of View (POV) framework
  • The 90-Day Lightning Strike plan
  • A one-year free subscription to Category Pirates
  • Complimentary coffee and snacks throughout the day

Military Creator Con Creator Pass

(April 17–19, 2026)
  • Access to the Welcome Social
  • All educational sessions, keynotes, workshops, entertainment, and networking opportunities
  • Special hotel rate (approx. $150 per night, extended stays included)
  • Daily lunch provided (Friday & Saturday)
  • Entry to Friday night’s offsite gathering
  • Access to Saturday night’s closing party and raffle
  • Participation in sponsored onsite and offsite events
  • Complimentary Event App, WiFi, and daily parking
  • Hotel shuttle service within three miles (based on availability)

Important Detail

Application Deadline:

Friday, February 28, 2026

Winner Announcement:

Wednesday, March 4, 2026
(via livestream with Christopher & Jaime)

Event Dates:

April 16-19, 2026

Location:

Hilton Arlington, Texas

Veteran entrepreneurs building new ventures

Christopher and Jaime will announce the winner live on March 4 during a special Veteran Scholarship Livestream.

The winning veteran will have time to make travel arrangements and take advantage of the special Military Creator Con discounted hotel rate.

Visit MilitaryCreatorCon.com/venue for hotel information, maps, and room reservations.

Note: The scholarship covers the full Intensive and Creator Pass tickets. Travel and lodging are not included. The recipient may use the discounted hotel rate for their stay.

Why This Matters

Veterans have already proven their ability to lead, adapt, and execute under pressure.
This scholarship is about giving one veteran the tools to take those same strengths and apply them to a new mission — building a business that makes an impact.

Category Design is not just about business. It’s about purpose. It’s about creating your own market, defining your future, and building something that lasts.

This is your chance to learn from the world’s leading category designers, join a powerful community of creators, and carry the spirit of service into your next chapter.

Tell us your story. Inspire us. Show us your mission.

Only verified U.S. military veterans are eligible to apply.
Christopher and Jaime will personally review each submission and select the most inspiring story.

Presented By

Christopher Lochhead

Co-Author of Play Bigger and Niche Down, Co-Creator of Category Pirates

jaime jay

CEO of Bottleneck Distant Assistants, Creator of Delegation Intelligence, and Author of Quit Repeating Yourself

Together, they are honoring America’s veterans who are ready to serve again — this time, through 
leadership, creativity, and entrepreneurship.

“This isn’t just a scholarship. It’s a mission. A chance for one veteran to learn Category Design, build their own category, and create a legacy that lasts.”

Apply today. Share your story. Build your future.

Invite Your Friends

Let’s spread the word and make this event even bigger!