BNDA Restarts During COVID-19 Announces New Remote Work Category/Business Model
August 27, 2020 – Springfield, MO – Bottleneck Distant Assistants (BNDA) launched a new remote work business model to offer companies an alternative to the traditional virtual assistant model.
Looking for solutions in the face of Covid-19, Bottleneck Distant Assistants (BNDA) owner Jaime Jay developed the innovation after realizing businesses needed a more tailored and trusted virtual assistant experience. And then he created a certification process to instill these two elements.
BNDA had a stellar year in 2019. Revenues surged 34%, and the company anticipated record growth in 2020. However, they did not anticipate COVID-19 or its devastating impact on their bottom line. The pandemic slashed revenues by 50% and choked the usual 25 to 30 weekly sales calls down to five or fewer.
Category Design Expert
BNDA Founder, Jaime Jay reached out to a colleague and Category Design Expert, Christopher Lochhead for help. During their meeting, Christopher reminded Jaime that he and his team had been doing social distancing (remote work) long before it was a requirement. He suggested they simply build more trust in the process.
Over the next 90 days, Jaime and his team created a new business model and category – the DDA or Dedicated Distant Assistant. The new model resonated, and sales have returned to pre-COVID levels.
The standard virtual assistant model operates almost entirely on tasks and transactions. Clients assign tasks to available resources; while they might have a single point of contact, they rarely know who performs the actual work or what capabilities that person possesses.
“We knew that to deepen the trust factor, we needed to provide a more relational, talent-based experience. Our DDA partners in the Philippines have always been top-notch, but we saw an opportunity to make them even more valuable to our clients by training, and matching their talent via software.”
DDA trains its team members as personal assistants and project managers for our three core service offerings: Web Management, Audio Visual Editing, and Graphic Design. This alleviates the need to secure specialists in each of these core areas and frees our clients up to focus on their best work.
BNDA has chosen not to trademark its new model. Instead they encourage others to embrace it.
New Business Model
“The new business model celebrates the skills of our Filipino DDAs. It’s been a great confidence boost for our team to see their talents officially recognized with certified qualifications.”
Join our livestream on Facebook, LinkedIn, YouTube or Twitter. Visit our Bottleneck Distant Assistants Launch Event 2020 page to learn more.
The Philippines is the most pro-American country in the world, according to Wikipedia. The Filipino literacy rate is higher than that of the US and 70% of its citizens are fluent in English.
Founded in 2016, Bottleneck Distant Assistants serves entrepreneurs and small business owners across seven countries.
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