In today’s episode of Live with Bottleneck, our guest David Jenyns shares how you can create more time for yourself, reduce errors in the workplace, and scale your profits. You do so by creating systems and workflows for your business. David is here to explain how he has done it, and how you can do it for your own business.
In 2016, David Jenyns successfully systemized himself out of his business, one of Australia’s most trusted digital agencies, MelbourneSEOservices.com. Through this process, he became a systems devotee – founding systemHUB & SYSTEMology. Today, his mission is to free all business owners worldwide from the daily operations of running their business.
David Jenyns on Addressing the Bottleneck in the Business
David was the founder of MelbourneSEOServices.com. He wore many hats in the business, from looking into leads and managing current clients and such. He quickly realized that he had become the bottleneck of his business, as most of the operations had to go through him.
So he slowly transitioned and delegated his day-to-day tasks to a dedicated team, which gave him more time to delve into Systemology. He also further improved the systems and workflows for the business, to the point that he almost phased himself out of the business.
“The big turning point for me was (when) we found out we were pregnant. I didn’t want to be that dad who was always too busy because the business heavily relied on me. I was the bottleneck in my business. So we took some very drastic steps and I was able to take a bit of time out. With that timeout, that’s when I really focused in on Systemology and realized – hey, I feel like this where I can have my biggest impact.” David Jenyns
Challenges on Systemizing Your Business
When asked about the challenges of systemizing your business, David shares the biggest one that prevail. For him, having a preconception about systemized business is a big factor of why it fails in some businesses. There are some who think that being systemized means launching a franchise. Others think that it will rely heavily on automation.
There are also those who think once you set it up at the start, you can just take anyone off the streets, and they can do the tasks themselves. What most businesses don’t realize is that systemization is an on-going, ever-improving process.
“I had a little bit of insight when I watched the movie “The Founder”, which talks about Ray Kroc and his story about building up McDonald’s. I remember the early days of them developing the systems, and you actually see it in the movie.
He goes out to this big basketball court and gets chalk, and he draws out where everything would go. It made me realize that even McDonald’s had to start somewhere. Everybody thinks business systems look like what McDonald’s look like today, which is the product of 60 years’ worth of work.” – David Jenyns
Aside from which, here are general concerns that he has encountered when talking with clients:
- Business is creative-heavy, so systemization may not apply
- My employees won’t follow any of it down to the tee
- I don’t have time to create these workflows and processes myself.
David’s advise to them is to give it a try first. Though they might realize that the problems they thought they would have had were not deal-breakers, and there are alternate ways to implement systemization for their business. Be it creative or technically inclined, what’s important is to find a fit that best suits your business.
To learn more on how you can get started in systemizing your business, continue listening to this episode.
In 2016, David successfully systemized himself out of his business, one of Australia’s most trusted digital agencies, MelbourneSEOservices.com. Through this process, he became a systems devotee – founding systemHUB & SYSTEMology. Today, his mission is to free all business owners worldwide from the daily operations of running their business.
Connect with David!
Read David’s book! : SYSTEMology