How to Be the Leader that Turns Organizational Attention into Market Advantage with Michelle Moore | Live with Bottleneck

On this episode of Live with Bottleneck, our guest Michelle Moore talks about how your business can turn the team’s attention and focus into an advantage in your market or category.

Michelle Moore and the team at MindEQuity work with groups of consultants, advisors, innovators, IT professionals, HR leaders, lawyers, engineers, and others to design work keeping in mind all 5 elements impacting attention.

So if you want to improve productivity and results at the office while keeping your team bright-eyed and happy, stay tuned to this episode.

Who is Michelle Moore?

 Michelle has been doing performance improvement consulting for about 28 years. She started her career in Houston, Texas. Michelle funded her MBA by working at a space tech company, which helped grow her relationship with technology and everything to do with it.

Michelle then moved into the consulting world, in which she eventually became an equity partner at PricewaterhouseCoopers. She worked in a sort of intersection of performance improvement, but also technology-driven performance improvement.

“I was always fascinated with this – “what is our relationship with tech? What is our relationship with ourselves and other people?” and that all together. So in summary, my career has really been about performance improvement using technology-driven tools, and exploring the culture change.” – Michelle Moore

Michelle Moore on MindEquity

The conversation then turns to Michelle’s company, MindEquity.

“So the name MindEquity emerged in a brainstorming session with my daughter in a car, driving her to some activity back in 2014. I was trying to find a way to express in terms of a brand on how do we invest in the capital that is both sides of the brain, the left and the right side. So this idea of Equity being like an investment in the mind, and then how we also train the mind: the mind that’s in the head, and the one in the gut. How do we train for optimal performance improvement? And that name just popped up when we were shouting out words.” – Michelle Moore

For Michelle, the name captures the essence of what they are trying to do for companies and the people working for that company.

Why Keeping People’s Attention is Important

Michelle then explains why having people focus their attention is important for improvement, especially for people who work by using their brains every day.


“We all need a balance, a right balance between attention and distraction. But especially for knowledge workers, who are now faced in the last 10 years with the evolution of the smartphone, and now everything is exacerbated because we have uncertainty anxiety, and we have excessive zoom meetings. So distraction, I think, has just exponentially increased in the last 10 years, particularly in the last 18 months.” – Michelle Moore

What Michelle discovered is that given the current hybrid and remote office environments, that there are three major problems that teams are facing. These three problems need to be addressed sooner or later, or you risk having an inefficient team in your hands.

To learn more about Michelle Moore and how to avoid these problems with Attention and keep your team’s productivity high, continue listening to this episode.

Bio

Michelle Moore and the team at MindEQuity work with groups of consultants, advisors, innovators, IT professionals, HR leaders, lawyers, engineers, and others to design work keeping in mind all 5 elements impacting attention. Focus Better Journeys result in sustained value creation and market advantage. In addition to her work with MindEQuity, Michelle is a member of MIT’s Social Presencing teaching team, is featured in the 2020 Digital Wellness Report, and speaks at MacKay CEO Forums and McGill University.

In this world of distraction, we face decreased effectiveness and energy. Begin to sustain value creation without sacrificing wellbeing, as a leader and with your teams. As a seasoned Big 4 consultant in tech-driven change and awareness-based transformation, Michelle Natalya Moore has a refreshingly unique approach. She brings a holistic work design strategy, then supercharges it with MIT’s wisdom practices so teams can focus better. A consultant, teacher, and speaker, Michelle helps you and your teams create more value in half the time with the right work design.

Connect with Michelle Moore!

Web | LinkedIn | Twitter

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Jaime Jay

About Jaime Jay

Meet Jaime Jay – a man who wears many hats, and wears them all admirably. He's a master connector, an entrepreneur extraordinaire, and a published author who knows how to get things done.

Before he found his way to the business world, Jaime served his country as a brave paratrooper in the U.S. Army. But that's just the beginning of his many accomplishments.

He's the founder of the renowned Bottleneck Distant Assistant Services firm, and his book "Quit Repeating Yourself" has become a must-read for entrepreneurs everywhere.

When he's not busy building his empire, you can find him on his beloved Harley Davidson, cruising through the countryside and taking in the invigorating effects of Uitwaaien – a Dutch practice that involves facing the wind to boost health and relieve stress.

He enjoys spending his free time outside building stuff with his wife, Nikita the dog and their two kittens (for now at least) Tommy and Tater.

He is ‘over-the-moon’ happily married to his wonderful wife Sara, his amazing daughter, Jessica, who is serving our country as a United States Army soldier. Jaime and Sara are the proud grand parents of two beautiful little girls.

Victoria Dorsano
Victoria Dorsano
2023-09-17
Bottleneck has been such an amazing support for my business! They have a seamless process to ensure you find the right fit for your DDA. I am so thankful I started working with them! I'm now able to accomplish so much more in my business with a personal DDA and editing team on my side. Thank you!!
Rockwell Felder
Rockwell Felder
2023-03-15
I cannot thank the team at Bottleneck enough for their incredible support of our business. Their team has played a vital role in helping us staff our customer support and ensuring our customers were satisfied with our services. Their Distant Assistants were extremely helpful in answering inquiries promptly, handling complaints, and providing solutions to our customers' needs. Their professionalism, attention to detail, and communication skills are exceptional. Working with Bottleneck has been a fantastic experience, and I highly recommend their services to anyone needing a reliable and efficient virtual assistant, especially for customer support.
Karen Ravano
Karen Ravano
2022-09-24
I am grateful and blessed to be part of this team. It’s such a wonderful experience because i gain more experience and help me enhance my basic skills. This will be my stepping stone to my career as a newbie in this kind of industry. It would help to reach my goals.
Jeany Mercadal
Jeany Mercadal
2022-09-16
Bottleneck Distant Assistants can lessen the burden of company owners. We provide excellent services depending on our client needs. We are not scam, clients surely get more than what they pay for. Being part of this team helped me hone my skills and become excellent in all my works.
Jeff Peñaflor
Jeff Peñaflor
2022-09-14
I started last March 24, 2021 as a Dedicated Distant Assistant and it was an awesome experience. In this new journey, as Security Administrator of Bottleneck Distant Assistants, I have been supported by the team, A LOT !!!! All help that I need, the whole team is there to support me. I know that there are a lot of room for improvements with my skills and what I know, but because of BNDA, I became equipped with all the weapons I need to conquer the daily challenges especially with my tasks. With BNDA, they will not just help you to aim high, but soar the skies!
Tinoe D
Tinoe D
2022-09-09
I don't remember the last time I loved what I was doing until Bottleneck came into the picture. I love working for bottleneck, they are professional. The management makes the workplace fun and they're very flexible. I definetly recommend that you make that important switch and be part of something big today by joining BNDA.
Michael Goodcliffe
Michael Goodcliffe
2022-09-09
Jaime and his team are incredible at what they do! Joining them has been one of the best decisions in my life! I whole heartedly recommend them to anyone who are looking to scale and improve their business. Their highly 'Dedicated Distant Assistants' are well trained. They are top notch!
GM Simon
GM Simon
2022-09-08
Working with Bottleneck is not just having one or two assistants working alongside you. You have the support of the whole team behind them as well.
Ma. Edeliza Silot
Ma. Edeliza Silot
2022-09-07
Aside from the knowledge gained, the trainers are highly commendable.
Sara Knox
Sara Knox
2022-09-07
What an awesome business! Finally, a way to hire the RIGHT person for my administrative tasks and they are remote! No office space to consider, W2's, 1099's or payroll. Jaime and his team of remote workers are top-notch! I hired my first assistant in May. I recently suffered a motorcycle accident and it left me unable to work for 2 weeks. But my assistant stepped right in to guide our CEO on all matters financial. It’s so nice to have that stress eliminated from my life!
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