How To Reach The 96% Of Your People That Aren’t Responding To Your Marketing with Martha Krejci | Live with Bottleneck

On this episode of Live with Bottleneck, our guest Martha Krejci talks about how you can expand your marketing reach. This includes finding out why people don’t respond to your current methods, and how to fix it.

Martha Krejci is a business coach and strategist, as well as a social media marketing powerhouse, and the founder & CEO of Martha Krejci Company. She has been featured in multiple tv news shows and magazines such as Oprah Magazine, Cosmopolitan, and Shape to name a few. She now writes for Entrepreneur and Forbes Magazine about finding your passion to build a business from home that works.

So if you want to expand your marketing reach and break through your current Bottlenecks in your business, stay tuned to this episode.

Who is Martha Krejci?

Martha Krejci starts off the conversation by describing her start in the service industry, working at restaurants until she got her brilliant business ideas off the ground. That said, she encourages those who feels stuck to not give up, and think of ideas that can improve your life and well-being.

“If you feel like you are stuck and you work in restaurants right now, I am proof positive that you can make it out and that you can be an extreme success.” – Martha Krejci

Martha also adds that people who have worked in restaurants and certain service industries are good at anticipating people’s needs. So they need to leverage that skill and think of ways that people would wish to pay for the product or service ideas that they will come up with.

Making Something Happen from Home

Martha also mentions working for GoDaddy. It was there that she was able to sharpen her leadership skills and get the feel for doing business in the digital world.

But one day, she got a video of her daughter taking her very first steps, and felt sad that she wasn’t able to see it for herself when it happened.

“That’s where I had to say goodbye to Corporate America, and make something happen, make something work from a home-based business perspective. I chose not to miss those points – not that it’s wrong for anybody else, but for me it destroyed me to see that.” – Martha Krejci

Martha knew that she really needed to make something happen, even if it seemed hard to do so from their home. Fast forward today, and she’s making a good amount of money from home, and even teaching others how to do it.

Martha Krejci on Basic Marketing Tips

The conversation then shifts into what Martha does best, marketing. Before getting into the main topic of getting those untapped people onboard, she first starts out with the basics when doing proper marketing for your business.

“The first thing is that you have to know who your people are. I feel like people just roll their eyes whenever they hear people say that. People that are newer in business or that hasn’t scaled to the point that they want to tend to skip over that part and only focus on how to make money from people now. But if you don’t really pay attention to who the person is that you’re helping, you cannot make money. – Martha Krejci

To learn more about Martha Krejci and how you can get those unresponsive people to pay attention to your marketing, continue listening to this episode.


Martha Krejci is a high-vibin’ mama, wife, business coach + growth strategist and social media marketing powerhouse who has taken the internet by storm.

Featured in Fox , ABC and CBS news, Oprah Magazine, Fast Company, Cosmopolitan, Shape and Huffington Post among other places, Martha’s intuitive marketing expertise has helped her change the trajectory of her family’s life in less than a year using a strategy she teaches openly through courses, group coaching and other tried-and-true resources.

She now writes for Entrepreneur and Forbes Magazine, and is on the Forbes Business Council! From finding your passion to building a business from home that works, she teaches it all to anyone that’s ready.

Connect with Martha Krejci!

Web | Email | LinkedIn | Facebook | Twitter

Want more Live with Bottleneck? Visit our website or go to our YouTube channel for more Live with Bottleneck episodes!

Jaime Jay

About Jaime Jay

Meet Jaime Jay – a man who wears many hats, and wears them all admirably. He's a master connector, an entrepreneur extraordinaire, and a published author who knows how to get things done.

Before he found his way to the business world, Jaime served his country as a brave paratrooper in the U.S. Army. But that's just the beginning of his many accomplishments.

He's the founder of the renowned Bottleneck Distant Assistant Services firm, and his book "Quit Repeating Yourself" has become a must-read for entrepreneurs everywhere.

When he's not busy building his empire, you can find him on his beloved Harley Davidson, cruising through the countryside and taking in the invigorating effects of Uitwaaien – a Dutch practice that involves facing the wind to boost health and relieve stress.

He enjoys spending his free time outside building stuff with his wife, Nikita the dog and their two kittens (for now at least) Tommy and Tater.

He is ‘over-the-moon’ happily married to his wonderful wife Sara, his amazing daughter, Jessica, who is serving our country as a United States Army soldier. Jaime and Sara are the proud grand parents of two beautiful little girls.


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