How to Start & Scale A Technology Business to 7 Figures with Elizabeth Dodson | Live with Bottleneck

On today’s Live with Bottleneck, our guest Elizabeth Dodson talks about how to properly start and scale your tech business. A lot of tech startups end up fizzling out before they can reach their potential. Our guest today shares her insights on how to prevent that from happening, so you can take your tech business to the next level.

Elizabeth Dodson was named as Number One Female Founder in FinTech worldwide by Quesnay in 2019. She is the Co-Founder of HomeZada, a software that helps homeowners save time and money in managing their largest asset. Elizabeth has over 20 years of technology experience focusing on B2B and B2C platforms and driving multi-million-dollar sales growth.

So if you want to scale your business properly and take it to the next level, stay tuned to this episode.

Who is Elizabeth Dodson?

Elizabeth started out in the commercial construction technology space at Baltimore. She met some gentlemen that started what happened to be at the time the world’s leading commercial construction project management software.

“If you think about all the large buildings, they require a project process to manage them. And part of that process was using really great tech to stay on top of everything.

So I met the gentleman that owned that company, it was called meridian systems. They then recruited me to come work for their company in Sacramento which i did along with many other people and we grew this company to be that world leader.” – Elizabeth Dodson

After growing the company, they sold it to a publicly-traded company, where Elizabeth ended up working for, and eventually meeting two co-workers which she started HomeZada with.

Change is Inevitable

During her time at Meridian Systems, Elizabeth had two houses, both in Baltimore and Sacramento. She shares that she was always getting frustrated about managing and maintaining both houses, and was thinking if there was a better way to do so.

Fast forward a few years later, and she founded HomeZada with a couple of co-workers. They idea of the home management software was very similar to their approach in their previous project management to construction professional job sites.

One of the things that Elizabeth learned over the years on working with software, is that change is okay. What you may have set out to do at first may not always be the final output you end up with. She then shares a story about the changes they had to make with their software, and how it turned out for the better.

“We had a user interface that was fabulous but it really wasn’t conducive to who our audience ended up being. So we went back in and changed the user interface to represent our entire audience profile.

So remember that when people are trying to build companies and products, that change is inevitable, and you want to make sure that you have the flexibility to do that.” – Elizabeth Dodson

To hear more from Elizabeth Dodson and how you can scale your tech business the right way, continue listening to this episode.

Bio

Elizabeth Dodson was named as Number One Female Founder in FinTech worldwide by Quesnay (in 2019), is the Co-Founder of HomeZada, a software that helps homeowners save time and money in managing their largest asset. Her goal is to help reduce the 33% of Annual Income that is being spent on your home by 10%. She has over 20 years of technology experience focusing on B2B and B2C platforms and driving multi-million-dollar sales growth. Elizabeth is also a mentor at Stevenson and Loyola University and an advisory board member at College Track Sacramento.

Connect with Elizabeth Dodson!

Web: https://www.homezada.com/

Email: info@homezada.com

LinkedIn: https://www.linkedin.com/in/edodson/

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Jaime Jay

About Jaime Jay

Meet Jaime Jay – a man who wears many hats, and wears them all admirably. He's a master connector, an entrepreneur extraordinaire, and a published author who knows how to get things done.

Before he found his way to the business world, Jaime served his country as a brave paratrooper in the U.S. Army. But that's just the beginning of his many accomplishments.

He's the founder of the renowned Bottleneck Distant Assistant Services firm, and his book "Quit Repeating Yourself" has become a must-read for entrepreneurs everywhere.

When he's not busy building his empire, you can find him on his beloved Harley Davidson, cruising through the countryside and taking in the invigorating effects of Uitwaaien – a Dutch practice that involves facing the wind to boost health and relieve stress.

He enjoys spending his free time outside building stuff with his wife, Nikita the dog and their two kittens (for now at least) Tommy and Tater.

He is ‘over-the-moon’ happily married to his wonderful wife Sara, his amazing daughter, Jessica, who is serving our country as a United States Army soldier. Jaime and Sara are the proud grand parents of two beautiful little girls.

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