Livestreams and Podcasts with Jaime and Sara | Live with Bottleneck: A Week in Review
Want a way to connect to a wider audience or community? In today’s A Week In Review, Jaime and Sara talk about Livestreams and Podcasts. You can use them not only as a marketing tool or a way to make a quick buck, but as a way to build or nourish your community.
Livestreams and Podcasts
Jaime has had a lot of experience with podcasts and livestreams. He has been a guest in a lot of them, and hosted a few of his own over the years. Here are some of the things he’s learned while doing so.
- A lot of people are too focused on downloads or monetizing their podcasts and livestreams. While there’s no problem with doing so, this makes it more of trading your time for money. The advantage of indirect monetization is that you get to build relationships better with people and the community, rather than just focusing on topics that will make you trend or noticed.
- Once your audience is more engaged, you can then get them interested in your company by introducing situations or problems that they may have, and how your company’s products and services can solve them.
- Having a healthy livestream or podcast community means that looking for guests might not be as hard. While it’s not always easy to find a guest, especially if your podcast has a particularly niche in mind, having a toxic or unwelcoming community can turn off potential guests.
Shoot Your Shot
Jaime then talks about the new dynamic mic he has for his livestreams. He also has this advice for those who are thinking about doing livestreams and podcasts: get the mic that best fits in your situation.
Condenser mics are great if you have a quiet place to record, and they pick up sounds crisply. Dynamic mics, on the other hand, are great if you are in an area with a lot of background noise, as the mic will only pick up sounds that are close by.
As for trying out podcasts and Livestreams, Jaime tells people to shoot their shot. Some people are discouraged from starting their own podcast because they think the scene is already oversaturated. But all of that doesn’t matter, as long as you have something interesting to share.
What Happened This Week?
Aside from getting a new microphone, Jaime and Sara got to meet some new members that are coming on board the Bottleneck team.
The growing number in our team means more personality in the mix. As a culture-first company, it is important that while we are all in the same page, we let those personalities shine through. Though it may result in a difference in opinion or miscommunication sometimes, it is best to let calmer minds prevail and sort things out.
To hear more on Jaime and Sara thoughts on Livestreams and Podcasts, continue listening to this episode.
Bio
Jaime and Sara run a business that helps business owners alleviate the mundane details of their daily lives that free them up to do their best work. That company is Bottleneck Distant Assistants. Jaime and Sara are a married couple that enjoys spending time together playing hockey, boating, spending time with family and friends, and traveling. They also love their dog, Nikita.
Join Jaime and Sara live every Friday at 10 am CT for this special edition of ‘Live with Bottleneck’ as they talk about what they’ve learned in the previous week and different things they are going to implement moving forward with the hopes that you might pick something up along the way to improve your life, your relationships and achieve your dreams.
If you have any questions, send them to me at [email protected]. Hope to see you on the Livestream!!
Connect with Bottleneck!
Web: Bottleneck.Online
Email: [email protected]
Instagram: @bottleneckdistantassistant
Twitter: @bottleneckDA
FB: fb/bottleneckdistantassistants
Jaime on LinkedIn: in/JaimeJay
Bottleneck LinkedIn: in/company/bottleneckdistantassitants
About Jaime Jay
Meet Jaime Jay – a man who wears many hats, and wears them all admirably. He's a master connector, an entrepreneur extraordinaire, and a published author who knows how to get things done.
Before he found his way to the business world, Jaime served his country as a brave paratrooper in the U.S. Army. But that's just the beginning of his many accomplishments.
He's the founder of the renowned Bottleneck Distant Assistant Services firm, and his book "Quit Repeating Yourself" has become a must-read for entrepreneurs everywhere.
When he's not busy building his empire, you can find him on his beloved Harley Davidson, cruising through the countryside and taking in the invigorating effects of Uitwaaien – a Dutch practice that involves facing the wind to boost health and relieve stress.
He enjoys spending his free time outside building stuff with his wife, Nikita the dog and their two kittens (for now at least) Tommy and Tater.
He is ‘over-the-moon’ happily married to his wonderful wife Sara, his amazing daughter, Jessica, who is serving our country as a United States Army soldier. Jaime and Sara are the proud grand parents of two beautiful little girls.
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Quit Repeating Yourself provides guidance for entrepreneurs, business leaders, and managers to help prevent unknown challenges from ruining their business.
