127 Brian Basilico The Bacon System
Brian Basilico
Jaime Jay interviews Brian Basilico, owner of B2B Interactive Marketing, for the second time to talk about his new book “The Bacon System”. We discuss strategies that will improve your marketing skills and of course, bacon.
Into B2B Interactive Marketing
Brian started his entrepreneurial journey at the age of 18. He started with a recording studio at his father’s basement. Eventually he went to work for various ad agencies and production companies.
When he opened his company 16 years ago, social media was not yet around. Business card CDs were his primary products. But, he constantly reinvented himself as the years progressed.
I help companies find their ideal customers online to generate more sales. I show you why and teach you how.” -Brian Basilico
His experiences led him to become an expert in B2B interactive marketing. But, he understood that B2B interactive marketing is not easy. That was why he wrote the book to help people.
Not About You
Brian’s first book was It’s Not About You, It’s About Bacon. It taught people about the importance of social media in relationship marketing. BACON is actually an acronym which stands for Building Authentic Connections Online Networking.
The thing that we do is that we really grow by teaching other people.” -Brian Basilico
He considered individuals who were most successful in their pursuits, and created something that teaches others how they can also be successful.
The BACON System
The BACON system is a 12-step program for those who tried things and failed. They may have tried social media, Ad Words, and other things to grow their business but did not succeed.
The right audience was the one that had the desire to make change, the passion for what they were doing, and the money to make it happen.” -Brian Basilico
To help them out, the program has 3 main pieces that they can apply. The first piece is called the home base, where they figure out their ideal avatar.
The second piece is about having a killer website. Brian saw the need for business owners and entrepreneurs to understand how websites work nowadays. You too can find out what is really happening in the industry, and come up with good solutions for your company.
Download and listen to today’s episode about Brian Basilico. Connect with him through the links below. Remember to let Brian know you heard about him on Stop Riding the Pine!
- B2B Interactive Marketing
- YouTube
- Google+
- Bacon System Sizzlin Recipes Business book
- SRTP Episode 19 with Brian
- Email: brian.basilico@gmail.com
If you haven’t checked it out yet, tune in to our previous episode with Jared Angaza. Don’t forget to leave a 5-star rating and review if you enjoyed the show. We would love to hear from you!
Thank you to MikeD, for providing the incredible editing for this episode. If you need to find an audio editor, send MikeD an email at miked@slapshotstudio.com. 
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About Jaime Jay
Meet Jaime Jay – a man who wears many hats, and wears them all admirably. He's a master connector, an entrepreneur extraordinaire, and a published author who knows how to get things done.
Before he found his way to the business world, Jaime served his country as a brave paratrooper in the U.S. Army. But that's just the beginning of his many accomplishments.
He's the founder of the renowned Bottleneck Distant Assistant Services firm, and his book "Quit Repeating Yourself" has become a must-read for entrepreneurs everywhere.
When he's not busy building his empire, you can find him on his beloved Harley Davidson, cruising through the countryside and taking in the invigorating effects of Uitwaaien – a Dutch practice that involves facing the wind to boost health and relieve stress.
He enjoys spending his free time outside building stuff with his wife, Nikita the dog and their two kittens (for now at least) Tommy and Tater.
He is ‘over-the-moon’ happily married to his wonderful wife Sara, his amazing daughter, Jessica, who is serving our country as a United States Army soldier. Jaime and Sara are the proud grand parents of two beautiful little girls.
Victoria Dorsano2023-09-17Bottleneck has been such an amazing support for my business! They have a seamless process to ensure you find the right fit for your DDA. I am so thankful I started working with them! I'm now able to accomplish so much more in my business with a personal DDA and editing team on my side. Thank you!!
Rockwell Felder2023-03-15I cannot thank the team at Bottleneck enough for their incredible support of our business. Their team has played a vital role in helping us staff our customer support and ensuring our customers were satisfied with our services. Their Distant Assistants were extremely helpful in answering inquiries promptly, handling complaints, and providing solutions to our customers' needs. Their professionalism, attention to detail, and communication skills are exceptional. Working with Bottleneck has been a fantastic experience, and I highly recommend their services to anyone needing a reliable and efficient virtual assistant, especially for customer support.
Karen Ravano2022-09-24I am grateful and blessed to be part of this team. It’s such a wonderful experience because i gain more experience and help me enhance my basic skills. This will be my stepping stone to my career as a newbie in this kind of industry. It would help to reach my goals.
Jeany Mercadal2022-09-16Bottleneck Distant Assistants can lessen the burden of company owners. We provide excellent services depending on our client needs. We are not scam, clients surely get more than what they pay for. Being part of this team helped me hone my skills and become excellent in all my works.
Jeff Peñaflor2022-09-14I started last March 24, 2021 as a Dedicated Distant Assistant and it was an awesome experience. In this new journey, as Security Administrator of Bottleneck Distant Assistants, I have been supported by the team, A LOT !!!! All help that I need, the whole team is there to support me. I know that there are a lot of room for improvements with my skills and what I know, but because of BNDA, I became equipped with all the weapons I need to conquer the daily challenges especially with my tasks. With BNDA, they will not just help you to aim high, but soar the skies!
Tinoe D2022-09-09I don't remember the last time I loved what I was doing until Bottleneck came into the picture. I love working for bottleneck, they are professional. The management makes the workplace fun and they're very flexible. I definetly recommend that you make that important switch and be part of something big today by joining BNDA.
Michael Goodcliffe2022-09-09Jaime and his team are incredible at what they do! Joining them has been one of the best decisions in my life! I whole heartedly recommend them to anyone who are looking to scale and improve their business. Their highly 'Dedicated Distant Assistants' are well trained. They are top notch!
GM Simon2022-09-08Working with Bottleneck is not just having one or two assistants working alongside you. You have the support of the whole team behind them as well.
Ma. Edeliza Silot2022-09-07Aside from the knowledge gained, the trainers are highly commendable.
Sara Knox2022-09-07What an awesome business! Finally, a way to hire the RIGHT person for my administrative tasks and they are remote! No office space to consider, W2's, 1099's or payroll. Jaime and his team of remote workers are top-notch! I hired my first assistant in May. I recently suffered a motorcycle accident and it left me unable to work for 2 weeks. But my assistant stepped right in to guide our CEO on all matters financial. It’s so nice to have that stress eliminated from my life!
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Quit Repeating Yourself provides guidance for entrepreneurs, business leaders, and managers to help prevent unknown challenges from ruining their business.
