What Culture Has to Do with Business Impact | Mariana Ruiz 027

Leaders’ awareness of their thoughts can put their business in a better position. It also can encourage the entire team to work together with the same mission and passion for success. Today, Mariana Ruiz discusses what culture has to do with business impact and shares tips to restart a team.

“Each employee has a gold star magic that is moving the whole mission forward.” – Mariana Ruiz


Helping Businesses to Create Impact 

What Culture Has to Do with Business Impact | Mariana Ruiz 027

Mariana is a serial entrepreneur, international bestselling author and certified business coach. She has a background in brain science, hospital administration, and 12 years of marketing, sales, and business experience.

“I really love what I get to do, which is all about helping businesses to make a bigger difference in the world with their work.” – Mariana Ruiz

She empowers businesses to increase their profit and to serve more people around the world. Her podcast, The Impact Driven Entrepreneur, airs on her website, iTunes, Stitcher, among others.

The Human Brain at Work

There are things to understand before diving into company culture. This includes the way that the human brain works. Mariana believes that most of the work that businesses perform starts from the brain.

The brain has three distinct areas. The first is the primitive side which tends to sabotage everything that a person sets to do. The other side is the cerebral cortex which is the rational side. 

Developing Culture from the Inside Out

People come to work with different personalities. These personalities present themselves in either the natural state or the adaptive state.

“We can start with ourselves and be aware that everyone is a good person.” – Mariana Ruiz

According to Mariana, true mastery comes from brain control. Leaders struggle to do that for themselves. They intentionally seek ways to grow the business.

Employees work differently. They always do the same thing according to their job. When they lose motivation, leaders can step in and encourage them to keep going. 

Download and listen to What Culture Has to Do with Business Impact to learn more. Remember to let Mariana know you heard about her on Culture Eats Strategy with Jaime Jay!

Connect through the links below:

Website – Impact Driven Entrepreneur

Instagram @themarianacruiz

LinkedIn @mariana-c-ruiz

Book – Light at the End of the Funnel

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Jaime Jay

About Jaime Jay

Meet Jaime Jay – a man who wears many hats, and wears them all admirably. He's a master connector, an entrepreneur extraordinaire, and a published author who knows how to get things done.

Before he found his way to the business world, Jaime served his country as a brave paratrooper in the U.S. Army. But that's just the beginning of his many accomplishments.

He's the founder of the renowned Bottleneck Distant Assistant Services firm, and his book "Quit Repeating Yourself" has become a must-read for entrepreneurs everywhere.

When he's not busy building his empire, you can find him on his beloved Harley Davidson, cruising through the countryside and taking in the invigorating effects of Uitwaaien – a Dutch practice that involves facing the wind to boost health and relieve stress.

He enjoys spending his free time outside building stuff with his wife, Nikita the dog and their two kittens (for now at least) Tommy and Tater.

He is ‘over-the-moon’ happily married to his wonderful wife Sara, his amazing daughter, Jessica, who is serving our country as a United States Army soldier. Jaime and Sara are the proud grand parents of two beautiful little girls.

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