Brian Greenberg is a veteran in digital marketing, specializing in organic SEO. Today, he shares tips and strategies that are especially helpful to those who are experiencing some plateaus in business.
“Organic SEO thins the field a little bit if you do it the right way.” – Brian Greenberg
Increasing Conversions through SEO
Brian has been in the online world since 2003. He started with e-commerce websites and worked with consulting companies.
His skills in organic SEO has enabled him to reach high conversion rates for his businesses. SEO has also helped him gather reviews, particularly for his current life insurance business.
Challenges and Changes
Brian always wanted to become an entrepreneur. Looking back, he sees how link building has changed.
“All the things that used to work doesn’t work anymore.” – Brian Greenberg on the challenges in search engine optimization
Back then, Google wouldn’t penalize website owners for incoming links. It was not until 2012 when the Penguin update changed the landscape.
Reaching Out to More Customers
Brian shares a couple of strategies to boost an organization’s online visibility. PR and surveys are among the things that can help achieve that.
“As a business owner, you need to put yourself out there. Not everyone is able to do that but those that are, succeed very much.” – Brian Greenberg
He uses Google Surveys to ask 10 questions which may amount to $1 each. The idea is to gather as many reliable backlinks and clicks to one’s website. According to him, these strategies work so well that they sometimes open doors of opportunities for article contributions.
To hear from Brian Greenberg, download and listen to the episode. Connect with him through the links below. Remember to let Brian know you heard about him on Stop Riding the Pine!
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If you haven’t checked it out yet, listen to our previous episode Pete Williams My Cadence for Entrepreneurs | Ep. 239. Don’t forget to leave a 5-star rating and review if you enjoyed the show. We would love to hear from you!