Jeremiah Smith is the Co-Founder and CEO of SimpleTiger, a Saas, SEO and content marketing agency that helps small businesses and Fortune 500 corporations advance to the next level.
“What we want to do with technical is to remove obstacles so that search engines can easily access the content and understand the content.” – Jeremiah Smith
Career in Search Engine Optimization
Jeremiah has been in search engine optimization (SEO) for about 12 years. He entered the industry by building websites. One of his clients already had a great website but wanted to move forward by showing up on Google.
They acted like it was part of his job. That was when he discovered others doing SEO. He didn’t know how to do it back then but his clients gave him the opportunity to do it for them while he was learning it.
The Beginning of SimpleTiger
He fell in love with SEO because there were so many conclusions. There was so much utility for the website beyond simply building it. It was worth millions of revenue to the small companies that he was working with.
“I like the idea that SEO was so complex that if I could make the brand promise of making it simple for someone that might be something that causes people to buy more of it.” – Jeremiah Smith
That led him to start his company SimpleTiger. He wanted to focus on one thing and do it very well. The name Tiger came from the marketing concept of being unique and memorable.
SEO Essentials for Everyone
On-page and off-page SEO is critical for people to think about. On-page SEO is literally everything that happens on your website. Off-page-SEO is everything that happens outside of your website.
“The purpose of SEO is to optimize a website … to ultimately show up well for keyword searches that people might utilize in that specific search engine.” – Jeremiah Smith
On-page SEO contains technical aspects as well as content. The technical aspect pertains to the site structure — a site’s server configuration and the way it interacts with browsers.
It also pertains to the menu and navigation, site speed, and mobile responsiveness. All these aim to remove obstacles in order for search engines to easily access and understand the content.
To hear from Jeremiah Smith, download and listen to the episode. Connect with him through the links below. Remember to let Jeremiah know you heard about him on Stop Riding the Pine!
Show Links from Jeremiah Smith:
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