Blog Roundup: We List 5 Business Leader Personas and Give Solutions for their Business Bottleneck

We have previously listed 5 specific ways you can improve marketing strategies with remote work. This included different points of improvement: from hiring a distant assistant to seeking a qualified web designer, and more. Today, we want to share a roundup of five case studies with business leader personas we created based on real people. Whether you resonate with an entrepreneur like John Jones or have more of a connection to the challenges that a manager like Mary face — read on to learn more about these five personality types in the workspace and find out who you most closely relate to. The real kicker? We give solutions to the bottleneck each person faces, so make sure you read until the end!

PERSONA # 1: Deb Strives to be a Business Leader through the Art of Delegation

If you missed our previous blog posts, we explained the challenges of Deb’s daily life. She does it all: from checking her CRM system and email for updates, to scheduling meetings with consulting vendors. Deb is constantly busy and feels like she’s at max capacity.

Deb Strives to be a Business Leader through the Art of Delegation

With all the tasks she has lined up for herself, Deb can’t finish everything on her allotted time for work. This means overtime or taking home work for herself. Just to catch up. She ends up doing some of it over the weekend on her supposed day off. Deb knows her current setup is not ideal, but she does not know how to break this cycle.

Deb needs someone who can take calls and schedule meetings from potential clients who are asking about the business model. The dedicated assistant can also act as an intermediary between the logistics team and herself. That way, Deb can focus on thinking about other ways to take the business further.

Bottleneck Distant Assistants offers top-of-the-line Dedicated Distant Assistant services to a business leader and entrepreneur like Deb. Our dedicated distant assistants will handle all the administrative tasks so you can focus on other important aspects of your business. And as the bond with your assistant grow, you can assign them more complex tasks that you might need in the long run.  

PERSONA #2: Mary Builds Up her Business Using Remote Team Management

If you are a manager like Mary, you may have had the same issue as her, or continue to do so now. Mary was stretched too thin  in the company. She handled business meetings with potential and current clients while still managing her team on a daily basis. And with remote workforce being the new norm, her company also adapted to having a remote workplace.

Mary has the classic problem of working too  much “in” the company rather than “on” important stuff for the company. Taking on many roles in the company to reduce costs and have more control on the day-to-day may seem efficient, but it left Mary with little to no time for finding new ways to improve on the company. Having to keep tabs on all of the tasks she has could also take a toll on productivity and quality of work in the long run as they get more complex or pile up on her.

Mary Builds Up her Business Using Remote Team Management

Mary can go about her problem two ways: she can either learn to delegate more tasks to someone reliable like Deb, or have a person coordinate with her team for her. That way, she can still keep track of the team’s activities. She is not micromanaging and spending all her time with tasks that they can handle by themselves. 

Bottleneck Distant Assistants offers top-of-the-line Dedicated Distant Assistant services to team managers like Mary. Our dedicated distant assistants have trained in project management, so they can handle the day-to-day tracking and updates of your team for you. This will let you have more time to focus on higher-level projects and responsibilities in your business. And you won’t have to worry about your daily administrative tasks or managing your team efficiently. 

PERSONA #3: John Jones Organizes Systems with Project Workflows

As an entrepreneur, John Jones always aims to keep up with new trends and technology, while still going back to tried and tested ways based on his vast experience. So, with the rise of the remote workforce, he is keen on how he can benefit from it on his current and future projects.

John’s issue is similar to most one-man businesses or entrepreneurs going into a new startup. They tend to take a lot of roles and wear many hats in the business. That is understandable, but it is a bad practice in the long run. Like John, you’ll end up not having time for the more important aspects of your business.

He already knew that he needed to delegate, but has found another issue due to it – he did not have a well-documented workflow that he can train his new recruits on. Without a systematic workflow, he would have to train each new recruit on his processes and tasks from scratch every time. He needs someone who can document the process and train the new blood for him eventually.

John Jones Organizes Systems with Project Workflows

Bottleneck Distant Assistants offers top-of-the-line Dedicated Distant Assistant services to business leaders like John. Our dedicated distant assistants can assist you in streamlining your workflows to make them more efficient. They can also train your team and incoming employees, as they are trained in project management.  This will let you have more time to focus on higher-level projects and responsibilities in your business.

PERSONA #4: Mark Grows His Business with a Distant Assistant

As things are starting to settle down and business is picking up, Mark knew that he needed help. Mark figured that if he wanted tasks done and still stay on top of his game, he needs to delegate his other tasks to someone. The problem was that he did not know where he could find a reliable personal assistant in a short amount of time.

As he was looking into it, a friend suggested hiring a distant assistant – someone who can handle his tasks remotely. As his team is already working remotely, the idea is not foreign to Mark. Though a bit sceptic at first, he dove right in and never looked back.

Mark Grows His Business with a Distant Assistant

Would you also like to focus on growing your business like Mark? Schedule a free consultation today with Bottleneck Distant Assistants, so we can find you a dedicated distant assistant that suits your need. Bottleneck will be with you every step of the way on supporting both you and your distant assistant.

PERSONA #5: Roberto ponders if His Business Needs a Distant Assistant

Roberto is doing everything on his own. From scheduling meetings with partners, checking his emails for updates, and contacting his teams on his current projects, it feels like he is all over the place. But as a Business Leader and Solopreneur, he is used to it. His issue lies in his passion: writing books on his experiences. With all the tasks that he has, he does not have any time to himself. Finding the time to finish his new book that he has been meaning to write for some time was definitely not happening.

Roberto ponders if His Business Needs a Distant Assistant

People have always associated having a personal assistant to higher positions such as CEOs or business owners. But in reality, having someone that could handle your lower priority or administrative tasks can boost your efficiency at work. This is true for any business leader: whether you are a CEO, the manager of a small team, or a solopreneur like Roberto.

Would you also like to focus on your important projects like Roberto? Schedule a free consultation today with Bottleneck Distant Assistants, so we can find you a dedicated distant assistant that has experience and training on specific tasks that you need in your business.


All in all, if you feel like you relate to them and want to be a business leader yourself, then you’re in luck! You’re not stuck where you’re at, and you’re not left to your own devises. The most crucial thing you can ever do, and oftentimes don’t think will help, is to seek outside help. Even if you may feel like no one else can do the job exactly how you do it, if you train your staff to be experts just like yourself and then free yourself up to finally produce or perform the tasks that you find valuable and fulfilling. We promise your life will dramatically change. You will see and feel the difference every day.

“I went from being so stressed out, I couldn’t eat or sleep to now feeling alive. Now, I’m not just surviving anymore – I’m thriving. Many people don’t understand the diverse challenges we face as business leaders, but it’s important not to victimize ourselves and stay trapped in patterns where we never give ourselves the freedom to be humans. To go on vacation, to breathe, to celebrate success. Thanks to Bottleneck, I’ve managed to feel more fully myself in business and reach some major milestones I would otherwise have been too busy to even notice. Thank you for helping me quickly transition into getting a life and actually living it more fully.”

— Bethany Michaels, CEO of Content Social Media Queen

Did you relate to any of them? If you have the same issues in your business right now, contact us and schedule a free consultation today! We would be more than happy to help you figure out if a dedicated distant assistant fits your business needs. You can also visit our website to learn more about Bottleneck Distant Assistants and what we have to offer. Hope to hear from you soon! 

Jaime Jay

About Jaime Jay

Meet Jaime Jay – a man who wears many hats, and wears them all admirably. He's a master connector, an entrepreneur extraordinaire, and a published author who knows how to get things done.

Before he found his way to the business world, Jaime served his country as a brave paratrooper in the U.S. Army. But that's just the beginning of his many accomplishments.

He's the founder of the renowned Bottleneck Distant Assistant Services firm, and his book "Quit Repeating Yourself" has become a must-read for entrepreneurs everywhere.

When he's not busy building his empire, you can find him on his beloved Harley Davidson, cruising through the countryside and taking in the invigorating effects of Uitwaaien – a Dutch practice that involves facing the wind to boost health and relieve stress.

He enjoys spending his free time outside building stuff with his wife, Nikita the dog and their two kittens (for now at least) Tommy and Tater.

He is ‘over-the-moon’ happily married to his wonderful wife Sara, his amazing daughter, Jessica, who is serving our country as a United States Army soldier. Jaime and Sara are the proud grand parents of two beautiful little girls.


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